Friday, 15 November 2013

KBB sector retail sales set to hit £1bn in next 12 months

In recent months, we have seen a huge increase in our KBB clients starting to recruit new field sales, showroom sales or marketing professionals. This has been a good indication of future confidence and is confirmed by the optimism revealed in a recent report by MTW Research. According to the report, retail sales in the kitchen and bathroom market are set to hit close to £1 billion in the next 12 months.

MTW Research (who are one of the UK's leading DIY market research firms) findings are based on financial information from more than 90% of UK KBB distributors. They reveal that sales have been increasing in the second half of 2013 and there is a high degree of optimism and confidence throughout the sector, but particularly among independent retailers. The report also said the contract and merchant markets were growing due to greater house building activity. 

Click here if you are a distributor in the KBB market and are looking to recruit, or if you are looking for a sales or marketing job in the sector. Alternatively, contact us direct on 01480 405225 to discuss your requirements with one of our KBB industry recruitment specialists.

One-in-five of distributors were said to be reporting growth of 10% or more, with the over-50s market influencing this growth by helping an increase in sales of high-end luxury products. Consumers are beginning to invest in quality again rather than taking a short-term view by buying interim cheaper products.

MTW’s director Mark Waddy highlighted that distributors, to ensure they succeed, must became more sophisticated in how they do business. He said that distributors must not only sell and deliver the products, but that the most successful “recognise their integral role in the supply chain and can uniquely influence and assist suppliers and customers to develop cohesive, effective marketing strategies to grow sales”.

One major shift in how the KBB sector is selling products since the last MTW report on the sector, is that during this period approximately 20 distribution businesses had either closed because of falling sales or moved into direct selling via the internet. The power of the internet is changing the way all industries throughout the economy does business and influences decision making.

The report is a comprehensive and detailed review of the UK Kitchen & Bathroom Distributors Market in 2013 with forecasts to 2017. It is written specifically for Kitchen and Bathroom product manufacturers and distributors, If you are interest in obtaining a copy of the report is available immediately in a variety of formats for use in presentations and sharing with colleagues.

The report illustrates and discusses the performance of the kitchen and bathroom distributor market in recent years, with analysis of product mix and share by customer type between 2007 and 2013, with forecasts to 2017. Discussion of the key macro and micro market influences impacting the sector are provided with thought-provoking qualitative comment on future opportunities and threats. This report combines the best of both, with statistically relevant quantitative data, coupled with relevant and insightful qualitative analysis.

If you would like to purchase the report, please click here.

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